Wilding - Brand Design

Wilding is a mobile application for people who want to work together to improve biodiversity in Northern Ireland. Wilding’s AI function can make project design recommendations to meet the needs of the user’s outdoor space.

This was my final year university project. It was shortlisted for the Green Horizons category of Catalyst INVENT and was a finalist in the Student INVENT competition.

Read this case study to find out how I did it.

My role

I designed the brand identity, wrote design documentation and created mock-ups.

Project length

7 months (2023-2024)

Goal

To create an elegant brand identity that incorporated organic shapes.

Tools used

Paper, Miro, Adobe Creative Suite